Company Introduction

- ADDD is a company that is creating a mobility-based O2O AI digital marketing platform.

Service Introduction

- ADDD is an artificial intelligence-based O2O digital marketing platform service that provides a solution to measure the advertising effect of offline digital media, operates a new type of mobility-based media, and identifies driving patterns and surrounding environments to enhance matching between media and advertisers AI-based offline adaptive dynamic advertisement transmission platform service that automatically transmits through precise effect measurement.

- Accurately grasps GPS data, controls the latest display, and effectively analyzes advertisement effects based on the sensing information brought by vision sensor technology. It analyzes the received data to measure and provide advertising.

Strong Point (BM)

 ◦  Innovation in Outdoor Advertising: Operation of Mobility Media Dalgo
   - Opens a new horizon in the outdoor advertising media industry by directly operating a mobility media equipped with a large display that can effectively deliver messages to the target customers.
     * Build your own Mobility Fleet (add digital display vehicle)
     * Display vehicle advertisement media company MOU (idle election campaign vehicle)
     * Expansion of media through MOU with courier and logistics companies
   - Test proceeding through a truck that can maximize the effect of digital signage
     * Panel-mountable trucks: 64,000 units (12.8 trillion won)
     * Effective trucks: 12,800 units (2.56 trillion won)

 ◦ Smart solution: Smart measurement of outdoor advertising: AD-i
   - Measure all outdoor advertisements in the world with the solution installed
     * Realization of effect measurement in existing outdoor advertisements with a simple installation
    * Strategic advertising execution through advertising effect measurement and real-time confirmation of effect measurement quantification through dashboard
     * Integrated management of outdoor advertising through advertiser's site
   - Number of outdoor advertising media that can measure effectiveness: 420,000
   - Completed MOU related to a solution

Our Competitors

 ◦ Competitors and Mobility Advertising Market Situation
   - Companies that have secured capital are preoccupying the mobility advertising market by introducing AI technology.
   - In the case of overseas companies, digitalization is continuing, and Motove, which provides similar services in Korea, is having difficulties in securing media due to the absence of measurement and analysis of the effectiveness of outdoor advertising.

 ◦ Comparative analysis of domestic and foreign competitors and technology status
   - Securing an unmatched competitive edge based on AI technology
   - Based on a field test for about 3 months, data using accumulated user behavior data, such as about  200 million floating population data, about 400 million GPS-based data, about 5,000 image data (mobility pedestrians), and about 100 million environmental data verification.

Dalgo Application Screen